Executive Summary Bob Evans runs a PR firm that publishes fake articles for SAP, Oracle, and IBM. This article describes how he seeds articles into various media sites to make them appear authentic. Introduction Bob Evans has published several articles in cloud wars.co that promoted the benefits of the Qualtrics acquisition. We review what Bob…
Executive Summary IT media is now nearly entirely funded by industry sources. What does this mean for the interests of readers and reporting accuracy? Introduction The history of media globally is quite established on this topic. The media output will reflect the interests of its income sources. In the era when cancer was still not…
Executive Summary IDC is one of the largest enterprise software market research firms. This article explains a problematic and mostly hidden issue with IDC’s ownership. Introduction There are not many market research firms in enterprise software. IDC or International Data Corporation is one of these. IDC has roughly five thousand employees and goes back to…
Executive Summary ComputerWeekly is not an IT media entity as much as it a marketing platform and lead generation platform for software vendors. We cover how ComputerWeekly works. Introduction Over time we have become frustrated with the information published by Computer Weekly regarding how they cover SAP. We decided to investigate who owns Computer Weekly….
Executive Summary SAP controls the IT media system with a combination of advertising and paid placements. IT media entities do not declare their income source from SAP. Introduction I recently wrote an article that is a critique of our IT media system in the article The IT Media and the Fake News Debate. Increasingly what…