When People with a 100% Financial Bias Question Brightwork’s Independence
Executive Summary
- Brightwork Research & Analysis maintains no conflicts of interest.
- However, those with a 100% commercial bias will propose that BR&A must have a corrupt business model.
Introduction
Brightwork Research & Analysis stands virtually alone in the IT space as having no financial bias. Virtually every other entity that covers IT, such as IT media, relies on conflicted income from industry sources. IT analysts such as Gartner, Forrester, and IDC are famous for publishing whatever sponsoring entities want to be published as we have covered in the article IDC Takes Money to Publish SAP Provided Sample on S/4HANA, and the article How Accurate Was The Forrester HANA TCO Study?
Even though these studies are rigged in favor of the sponsor, SAP resources never have a problem with these entities — because they take money from SAP publish positive things — which is, after all, the only thing that the vast majority of SAP resources care about.
Who is Financially Biased?
We routinely fact check SAP and contradict SAP, but we are not paid by any vendor to do this. So while our research conclusions are challenging for SAP resources to debate, they routinely accuse Brightwork of having some financial bias. Curiously, when these SAP resources state this, they never point out they the only financial bias that is proven is that each of these resources makes most of their income from SAP! This denial is so extreme that Mark Chalfen, a Senior Manager at PwC, has claimed to have no financial bias in favor of SAP because he has no quota to sell SAP software, even though he does have a financial quota for SAP services.
For some strange reason SAP resources who make nearly all of their income from SAP do not see that as a financial bias, nor do they see Accenture, Deloitte or Infosys that make billions of dollars from SAP services, nor do they see Gartner that receive many millions from SAP every year as having a financial bias. There is one entity and one entity only in IT space that has a financial bias — and it is Brightwork Research & Analysis. Which, perhaps coincidentally, is one of the only entities to fact check SAP. (we fact check the overall industry, not just SAP, but SAP is a significant part of our coverage.)
The List of Those Who Have Questioned Brightwork’s, Financial Bias
We will be listing individuals who question Brightwork Research & Analysis’ financial bias and then analyzing their financial bias.
- Jelena Perfiljeva: Jelena is a long term ABAPer and her entire career in SAP. We consider Jelena’s financial bias to be 100%.
- Sven Ringling: Sven is a longterm SuccessFactors resource. We consider Sven’s financial bias to be 100%.
Conclusion
SAP resources have no compunction in making accusations without evidence and without reading our page, which lays out our lack of financial connections.
Overall, SAP resources tend not to care what is true. They want SAP marketing literature to be published and for it to never be questioned.
References
https://en.wikipedia.org/wiki/Confidence_trick